Customer data enrichment might sound like a complex term, but it’s actually a straightforward concept with powerful implications. It’s all about taking the customer information you already have and making it even more valuable. Imagine having a treasure map, and customer data enrichment is the key to uncovering hidden gems within your data. In this […]
In this article, we’ll start by explaining alternative data. What exactly is it? Well, it’s not your typical data. Instead, it’s the kind of information that doesn’t come from traditional sources like financial statements or official reports. It’s the hidden treasure trove of insights that can provide a more accurate, faster, and deeper understanding of
Stockpiling up inventory for an audience who will never come. This is an exercise in absurdity that ranks among the greatest experiments in financial ruin in the history of the world. As a retail professional, you may own a retail business, or work for one. And nothing is more important to you and your business
In its most basic form, retail business intelligence is the process of transforming data into valuable insights within the retail sector. This can be achieved through various methodologies, but it typically entails the utilization of analytics to understand emerging trends and recurring patterns. In this article we will understand retail business experience and how it
In the rapidly evolving landscape of the retail industry, staying ahead of the competition is no longer just about having an appealing storefront or offering attractive discounts. Today, data has become the new currency, and smart retailers are harnessing the power of data analytics to gain valuable insights into consumer behavior, optimise operations, and boost
Choosing the right location can have a profound impact on attracting foot traffic, increasing sales, enhancing brand visibility, and ultimately, ensuring the viability of a store. Conversely, hasty decisions in site selection can undermine even the most meticulously planned retail ventures. An ideally positioned retail outlet can also streamline logistical and operational aspects across the
