Over the years, we have relied on economic indicators to gauge the strength of our economy, social indicators to assess the welfare of our people, and environmental indicators to understand the threats and consequences to our environment. However, these indicator projects have predominantly operated on a large scale, from international measures to city-level assessments, leaving […]
Catchment area is a crucial element used to understand a store’s reach and its market influence. Picture it as a vibrant tapestry woven by location data, seamlessly blending customer behavior, market dynamics, and strategic decision-making. What is Catchment Area? Catchment area refers to the area from which a business or service drives its customers. Therefore,
In the modern digital age, data has become the driving force behind countless innovations and insights. One type of data that is revolutionizing the way we understand movement is mobility data. From tracing our daily journeys to deciphering transportation patterns on a broader scale, mobility data offers a window into the intricate dynamics of human
Picture this – you’re walking down the street and you see a bustling store with crowds of people coming in and out. What makes that store so popular? What is it about the products, the atmosphere, or the customer service that draws people in? As a retailer, you want to know the answers to these
We have heard a lot about feature stores and how they are transforming the MLops space but all from the data engineering viewpoint. For a data scientist, the toolkit is rapidly expanding. Does it make sense for them to adopt one more? In the development stage of a machine learning project, data scientists do large
The rise of eCommerce has revolutionized the way people shop in India. With the widespread availability of the internet and smart devices, online shopping has become a common practice in households across the country. Despite this digital shift, one key factor that drives buyers to shop online is the option to pay in cash. COD
